Turn more pipeline into closed-won revenue.

DealRipe puts an AI agent on every important deal. It reads what the customer is actually doing and decides, continuously, what that deal needs next, the way your best reps would.

The read
Northwind Logistics$340K · Enterprise, westWatching
What the buyer did
Aug 14Elena Ruiz, VP Operations, declined Thursday's working session
Aug 19Two emails to Ray Delgado since the 12th, no reply
Aug 26Call ended with no next meeting booked
Economic buyer engagedMet
Champion responsiveMet
Next step committedMet
The read
Rep
Commit
Close Sep 30
DealRipe
Commit
Close Sep 30
Why they differ

Elena signs anything over $250K and has not been on a call. The deal is single threaded on Ray, an ops manager.

The moveWritten and waiting in Ray’s drafts. DealRipe never sends.
To elena.ruiz@northwind.com|Cc r.delgado@northwind.com
Thursday: 15 minutes on cost per shipment
Elena, Ray mentioned you own the call on spend at this size. Before Thursday I’ve put together what the current process costs per shipment against what it would look like on our side, using the volumes Ray gave us in July.

Would 15 minutes at the top of Thursday work? You’ll have the number in front of you before we start.

Drafted the way your top reps open this one. Deals on this motion that reached proposal without the budget holder on a call closed 2 of the last 11.

DealRipe reads the deal and drafts the move.

Which deal. What risk. What evidence. What to do next.

The problem

Too many deals look healthy, right up until they stall.

You don't see what the customer did. You see the rep's interpretation.

The rep says it is closing this month. The economic buyer declined the last two invites, the champion has not replied in nine days, and no next meeting is booked. Only the rep’s version reaches your CRM.

What the CRM says
Commit, closing Sep 30
What the buyer did
Declined the working session. No reply in 9 days.
The forecast is corrected by hand, continuously.

It is the 28th. Your CRM says forty-five deals close on the 31st. You will forecast fifteen. Removing the other thirty is your job, done from memory, one deal at a time, and it is the same job again next month.

45 dated to close15 you would stand behind
The number is already committed. Then it moves, and nothing tells you why.

A rep pushed a deal to Q4 to keep his Q3 clean. His VP still believes it lands in Q3. The number you already gave upward included it, and the dashboard showed only that the quarter softened.

Quarter, last 48 hours
−$340K
Why
Not recorded anywhere
You find out in week nine that you were selling to someone who cannot buy.

A VP everyone assumed could sign. A champion who was never the decision-maker. Legal and procurement arriving at the finish line. The deal was never qualified, and nothing in the pipeline said so.

Champion
Week 1
Demo
Week 3
Proposal
Week 6
Signer appears
Week 9
Why the tools do not fix it

Every tool inherits the same constraint.

One model sitting over 200 deals can only read what the rep entered.

Reads
One AI layer
What the rep entered
One agent per deal
What the customer did
Remembers
One AI layer
Nothing that belongs to one deal
One agent per deal
The full history of its own deal
Reaches you
One AI layer
When you log in and ask
One agent per deal
Before the next call, unprompted
How it works

We learn your motion, then we run it on every deal.

DealRipe plugs into the calls, email and calendar your team already runs. Every open opportunity gets its own agent, which reads what the buyer did, tells the rep what to do next, and records what happened so the next recommendation is sharper. Nobody on your team opens another tool. It all arrives where they already work.

Watch

Every open opportunity gets its own agent. It reads the calls, the email and the calendar activity on that deal, and nothing else.

One agent per deal, each holding the full history of its own deal.

Read

It builds its own read from what the buyer actually did, and shows it next to the rep's with the evidence for the gap.

Northwind Logistics
Enterprise, west
$340K
Rep read
Commit
Close Sep 30
DealRipe read
Best case
Buyer behavior
The person who signs at this size declined the last two sessions. Single threaded on an ops manager.
Bellcastle Group
Mid-market, southeast
$120K
Rep read
Best case
Close Oct 15
DealRipe read
Commit
Buyer behavior
CFO joined the last two calls and asked for a multi-year quote. That has preceded a signature nine times in eleven.
Ardent Systems
Enterprise, northeast
$95K
Rep read
Commit
Close Sep 12
=
DealRipe read
Commit
Confirmed
PO issued Aug 7 and read back on the call.
Prescribe

The rep gets the next move before the call. The commitment to land, the questions that have worked, and the one thing not to do.

Second call, technical evaluationSent 30 minutes before
Since last call
Their VP of Operations accepted. First time anyone who can sign has been in the room.
Unanswered
Their migration question is nine days old.
Land today
A named date for the security review.
Do not
Do not price live. Four deals took that path last quarter and none closed.
Still open
The SOC 2 report you promised. Draft is written and waiting.
Learn

Every action and what followed it is recorded, so the moves your best reps make become the moves every rep gets.

What DealRipe told the rep to doprescribed
Whether the rep did itobserved
What the buyer did nextmeasured
How the deal endedrecorded
Fed back into every agent
What your team gets

Everything the agent knows about that deal, delivered where each person already works.

DealRipe connects to what your team already runs: the calls, the inbox, the calendar, the CRM. It replaces none of it, and it writes back to your CRM without anyone typing.

None of these are templates. Each one is written from that deal’s own memory, and every claim in them points back to something the customer actually said or did. Nobody logs into anything.

SalesforceTeamsZoomMeetOutlookSlackplus whatever else you run
Before the call
Since last call
Finance joined the invite
Unanswered
Migration question, 9 days
Land today
A named security date
Do not
Price live on this call
DealRipe preps the rep.

The commitment to land, the questions that have worked on deals like this one, and the one thing not to do.

After the call
To elena.ruiz@northwind.com
Thursday: 15 minutes on cost per shipment
Draft, waiting to send
DealRipe writes the follow-up.

Written into the rep's own drafts, in their voice, carrying whatever was committed to on the call.

When it goes quiet
Kestrel Freight
Nothing since Aug 12
Drafted without being asked
DealRipe re-opens the deal.

Nothing triggered this. The deal simply went silent, and a way back in was written before anyone noticed it had.

Monday morning
Northwind Logistics$340K
Bellcastle Group$120K
Ardent Systems$95K=
Kestrel Freight$78K
DealRipe runs your review.

Your deals ranked by what needs you, each one carrying what changed this week and why.

Any tool can write a summary. What none of them hold is the deal’s own history: who is on it, what was promised, what was never answered, and which moves have actually worked on deals like it before.

One week, one team

You start Monday already knowing where the number is wrong.

7
Deals
where DealRipe's read differs from the rep's
$1.4M
Pipeline
sitting behind those seven reads
11
Risks
surfaced before anyone on the team flagged them
9
Moves
drafted and waiting in a rep's drafts
0
Fields
anyone had to type

See it run on one of your deals.

Bring a stalled deal from your pipeline and a recent call on it. We’ll show you the read, the evidence behind it, and the next move to unstick it.

DealRipe is live on real deals under a paid contract. A CRO runs his weekly pipeline review out of it rather than his CRM.